Built on textile credibility. Designed for retail performance.
Colour that sells itself
50+ colours in GlamLilly. The shade card and packaging window do the selling at the counter — your staff don't need to explain.
Sizing that reduces returns
Scientific sizing with a 6-inch gathering window. Size L fits waists 38 to 42 inches accurately. Customers buy confidently.
Packaging built for the shelf
136 pieces in 2.4 square feet. Stacks flat, face up, colour window visible. No special display unit required.
85 years of manufacturing behind it
Made at MSUM's integrated facility in Pali, Rajasthan. Lab-certified colour. Mechanised stitching. The same standards that produce Lilly Poplin.